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Corporate Sponsorship

Learfield's Rupp Arena Sports and Entertainment Properties is the exclusive signage rights holder for Rupp Arena, The Shops at the Lexington Center, and the adjacent Lexington Convention Center.


RASEP offers corporate clients a variety of marketing and media sponsorship opportunities to reach our unique demographic including:

In-arena Signage

  • Videoboard Signage: Instant Replay, Spirit Bumper, Video Feature, Stat-Update, In-Game Promotion
  • LED Signage: TV Courtside Rotational, Videoboard Revolution Panel
  • East, Upstage and Downstage Fascia
  • Basketball Goal Post and Pad Signage
  • Artscapes
  • Temporary TV-Visible Signage
  • Cup Holder Branding
  • Upper Videoboard Static Signage
  • Auxiliary Static and Tri-Vision

Concourse Signage

  • Custom Concourse in Rupp Arena
  • Concession IPTV Video Commercials
  • Mirror Applications
  • Concourse LCD TV Video Commercials
  • Custom Concession Stand
  • Concession Coupon Drop

Rupp Arena and Lexington Center

  • Rupp Arena Entrance Banners
  • Lexington Center Entrance Banners
  • Lobby Plasma Commercial Units
  • Table Top Branding
  • Parking Lot Sponsor: Banners, Parking Booths
  • Exterior Window Banners
  • Hyatt Matrix Board Messaging

On-Site Setups Before Rupp Arena and Lexington Center Events

  • UK Men’s Basketball Games, Concerts, Family Shows, etc.

Business-to-Business Hospitality Luncheons and Events

  • Courtside Luncheons for employees, customers, prospects, etc.
  • Private Room setting prior to Rupp Arena events with catered food, beverages, and event tickets for all in attendance

Digital Media

  • Mobile marketing and access to Rupp Arena’s social media pages

For advertising opportunities or further information please contact Rupp Arena Sports and Entertainment Properties at 859-233-4567, or view our Digital Media Kit:

Keith Burdette – General Manager

Rupp Arena Sports and Entertainment Properties
410 W. Vine St., Suite 103
Lexington, KY 40507